Ever wondered what distinguishes a flailing coffee business from a successful one? It’s really quite a simple formula, really, but it does take the following: time, consistency, patience and practice. For your own flourishing coffee business, we suggest that you take the time and patience to consistently practice the following traits of success in the hospitality industry.
1. Winning Hospitality
The prime component of every successful coffee venture comes down to hospitality. It pays, in every way, to be polite, to engage in interesting conversation, to simply inquire about the person’s day. In essence, it’s about relating with your customer’s with the outlook of building an ongoing relationship with them.
Remember the 80/20 rule: 80% of business is repeat business.
2. Quality Beans
The secret to great output is this: great input. Always use fresh, high quality beans for a balanced and flavoursome roast.
Here’s a tip: you might even like to add a more distinctive special blend to your menu for a unique caffeine hit that can help differentiate your business from others.
There are plenty of coffee schools about, so if you’re looking to gain an in-depth understanding of coffee, it’s wise to enroll into one of these.
3. Beautiful Presentation
Beautifully presented coffee counts for so much. In time, build your skills in coffee art, and try employ baristas who already have these skills.
Of course, a pleasant and comfortable venue also matters – even for mobile businesses! Keep your coffee van beautifully presented, and don’t hesitate to add some unique features, such as flowers, artwork and other bits and pieces, to enhance your aesthetic appeal. You’re creating a memorable, inviting environment that’s pleasant to be in, and are increasing the chances of repeat business.
Tip: Think of the 5 senses: smell, sound, feel, sight, touch. What could you do to enhance each of these?
4. Contagious Passion
Skill is one thing, but passion is another. Passion is the ingredient that will set you a part from other coffee businesses.
Continuously cultivate and enhance your own passion for coffee and your business by continuing with your learning and development in coffee and small business. Do things that inspire you, and keep your goals and ambitions top of mind.
If your passion is sincere, it will, inevitably, rub off on staff and customers alike.
5. You Can Start Your Successful Coffee Van Business Today!
We have a range of mobile coffee vehicles and devices for you to choose from. Browse your options here.
And, if you do have any questions about the coffee industry, would like further tips on running a coffee van business, or want to know what it’s like to work alongside Bella Manufacturing, please don’t hesitate to contact our office. Our team is very happy and willing to help you with your query!